Showing posts with label Toyota Camry. Show all posts
Showing posts with label Toyota Camry. Show all posts

Thursday, 17 April 2014

All-new 2015 Toyota Camry becomes an edgier appliance

Toyota finds itself in a precarious position. Those that enjoy cars as more than a simple means of transportation think of the Camry as a bland spongecake gone stale. And yet it's been the best-selling vehicle in the entire industry for the past 12 years, with a car rolling off the production line every 65 seconds. So how do you add flavor to your insipid dish without alienating your loyal -- and vast -- customer base?

Enter the 2015 Camry: Toyota's attempt to engage enthusiasts while appeasing to those that think a turbo is nothing but a cartoon snail.