New Media is
increasingly playing a key role in the messaging process of key players in
business, government and at even private levels. What used to be an
appurtenance is now a necessity for brands that care about how they are
perceived. While the use of these tools and forms of communication have become
the norm for the most forward-looking organizations, it has become crucial to
celebrate those who are not only doing it well but doing it differently without
losing their brand essence.
We believe that recognizing excellence in the use of new
media and digital communications today will help raise the ante in the industry
for the future. We will be looking forward to celebrating the various entries
into the 30 award categories of Broad Awards but most importantly, we will be
looking forward to celebrating our people, our culture and our advances in the
art of corporate, public and private communication on new media and digital
communications.
The Nigerian Digital
Communication and Entertainment company, iBroad Group is proud to announce the launch
of its award website http://ibroadgroup.com/awards/ iBroad Group’s Broad Awards for New
Media. The platform will serve as a unique, user-friendly portal that’d be a digital
desk for Broad Awards for New Media
applicants. It would be an online communication platform for New Media mavens,
newbies and afro-centric online media fans worldwide.
Over the
years, the field of professional communication has experienced a significant
change through new media communication, and this has become one of the fastest
growing, innovative communication sub-sector for companies, institutions and
organizations. In order to advance excellence in the practice and deployment of
New Media, to encourage an active exchange among practitioners, iBroad Group
has launched an Africa-wide competition for excellence in online communication
and social media on a practical level through the Broad Awards for New Media.
It will be a fair, transparent and independent competition, with a high-level
jury panel formed by leading practitioners who will rate superior online
strategies, campaigns and social media tools from across Africa. Furthermore, the
academia will for once be recognized in a mainstream award for the outstanding
Bachelor and Masters’ thesis dealing with online communication.
To thrill
consumers or employees requires a great deal of energy as well as ground
breaking ideas. The influence of new media continues to grow, however mobile
and viral communication, online events and competitions are becoming
increasingly important. Therefore, the Broad Awards for New Media has utilized
this experience to create all the categories to meet up with the expectations
of the general public, New Media enthusiasts and those with specific interests
in the "war for talents" in this arena. We have implemented specific categories
that will honour success in the field of online communication. We will honour
outstanding achievements at an African level. We will particularly be
interested in innovative communication campaigns and technologically
outstanding projects that will be submitted to our jurors. Never before has the
whole range of online communication been taken into account in a single award,
uniting leading communication professionals.
We invite
you to compete for the New Media Broad Awards. Become a proud winner of this
prestigious award and celebrate your success with your peers. Submit your
innovative projects and campaigns in a total of 30 categories online. We are
looking forward to receiving your inspiring and pioneering work within the
field of online communication.
For us at
the iBroad Group, we believe the future is here, hence our excitement in the
power and possibilities that could arise from the use of New Media and new
tools of social and corporate communications. We believe that the introduction
of the awards will usher in a new level of engagement, professionalism and
excellence in the field. When we finally gather in Lagos for the awards, we
believe that we will be hosting some of Africa’s biggest players in this field.
It is time to show how much Africa can do, it is time to show how much Africa
has indeed done. We are very much excited about these awards and we believe our
excitement will reach new levels when we start receiving your nominations for
the various categories.
Please email
info@broadawards.com for enquiries and visit www.broadawards.com to nominate
your choices. Welcome to the future of New Media, welcome to the frontier of
change in Africa, let us celebrate the Broad Awards for New Media.
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