Monday, 24 March 2014

GTHomes is now Imperial Homes: New name, same structure, same values

In compliance with CBN regulations and circulars in 2010 revoking universal banking practice in Nigeria, Guaranty Trust Bank Plc. (GTBank) divested from its subsidiaries including GTHomes Limited. In this light, we are pleased to introduce the new identity of GTHomes Limited: Imperial Homes Mortgage Bank Limited.

The name Imperial Homes Mortgage Bank Limited reflects our desire to continue to provide our esteemed customers with the best internationally bench-marked services in mortgage banking through our highly motivated and innovative employees, and expresses our identification with the vision of housing for all. As we have done through the years, our goal will continue to be provision of excellent services. 

The core values that GTHomes inherited from GTBank remain the guiding principles for IMPERIAL HOMES MORTGAGE BANK LIMITED.  We remain the same people, the same institution operating with the same core values and principles despite our name change.

Our Logo has been enhanced but retains its essence. It is still a brief description of our brand. The orange and gray continue to represent our friendly, professional and trustworthy nature. The four sides of the box signify: Customer focus, Customer Service, Innovation and Total Quality Management while the ‘I’ in the box represents our intensity and single minded focus on our customers; for us the only thing that a matters is our highly esteemed Imperial customers. The logo and colors reflect our GTBank heritage.

At IMPERIAL HOMES MORTGAGE BANK LIMITED our commitment remains: providing the best services to you our esteemed customers.

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