“Oya off am” is a slang for turn it off in the most widely spoken lingua franca in Nigeria (pigeon English). The campaign is fronted by Habeeb Salawu (Hybrid Greenergies Consulting Ltd) who believes that the world is currently faced with a global energy dilemma. He believes that there are growing energy demands across the globe and this growth coupled with climate change and the depletion of fossil fuel resources requires an immediate solution.
